My Role: Graphic/Website Designer and Website Development in Squarespace
Problem: GingerMade's branding, website, and collateral did not match their unique big, bold jewelry designs and sustainability values.Solution: Developed a branding strategy that aligned with GingerMade's design aesthetic and sustainability values. Designed a website and collateral materials that reflected their brand and showcased their products.
Result: GingerMade's new branding, website, and collateral effectively conveyed their unique design aesthetic and sustainability values, resulting in increased brand recognition and customer engagement.
![](https://cdn.myportfolio.com/ec34c2f4182a40fee3cc5d8c8f0a6a98/45c23bf1-cc35-4aae-8839-c9f8ff9fbee2_rw_1920.jpeg?h=0187fbd9a411bca0c98d7413445c6331)
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![](https://cdn.myportfolio.com/ec34c2f4182a40fee3cc5d8c8f0a6a98/e6f8c83c-2a72-4f30-8c85-c52e4d2afeb8_rw_1920.png?h=3a15de33ef68e4c32c148e329f012a80)
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